Clients We’ve Helped
Testemonials
Q: How did ETS Tan help you create a business plan?
A: I have been in the salon business for a while and I realize how vital a business plan is. ETS Tan was able to help me fill in the blanks of my outline with realistic numbers. About the only thing we didn’t count on was a recession. Fortunately, the numbers that they provided were conservative enough that I was able to make the necessary adjustments as we went along to keep my business profitable.
Q: How did ETS Tan help you find your perfect location?
A: I provided ETS Tan with several locations that I was interested in and my salon consultant came back with some very detailed demographics about how many beds a particular neighborhood could support. The three words in real estate apply to salon ownership also: Location, location, location. The location that ETS Tan helped me select has been very good for my business.
Q: Did ETS Tan help you choose your salon’s look and design?
A: I asked ETS Tan to review my conceptual layouts and ETS Tan gave me great feedback about what size my salon’s rooms should be, where hallways and doors should be located and more. ETS Tan also gave me ideas about bed locations. For example, a stand-up unit is louder then a horizontal tanning bed because the fan is located at the top so consequently, I placed my stand-up unit in the rear of my salon.
Q: Do you manage your salon with Helios software? If so, why did you choose Helios?
A: Yes. And I’m glad I do. One of the major reasons that I chose ETS Tan is because the company is a one-stop shop for anyone looking to become a successful salon owner. From tanning beds and lotions to Helios salon management software and 24/7 support, ETS Tan has the whole package. ETS Tan is dedicated to salon owners and the success of their businesses.
Q: Did ETS Tan help you choose your salon’s lotions and products?
A: Yes. When I bought my tanning beds, ETS Tan included an assortment of lotions for me to offer my customers. ETS Tan’s Premier Salon program makes it easy to continue buying the company’s lotions through my distributor. Last year, I even received thousands of dollars back in advertising coop dollars. I find ETS Tan very supportive in this area.
Q: What types of marketing guidance or materials have ETS Tan helped you with to market your salon?
A: While ETS Tan has provided me with posters and artwork for our local ads, I think the best thing that ETS Tan provides is online lotion training. My employees get online and review the sessions periodically and it really helps their sales.
Tim Freeman
Altima Tan and Massage
Marc’s East Waterloo Road Plaza
2891 E. Waterloo Road
Akron, OH 44312
altimatan.com
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Q: How did ETS Tan help you create a business plan?
A: ETS Tan conducted a detailed analysis of what all the competition in my area was doing, study traffic counts at potential locations and complete demographics of potential areas for my new salons. ETS Tan also provided information to help us calculate income based upon bed usage.
Q: How did ETS Tan help you find your perfect location?
A: My ETS Tan salon consultant traveled to all nine of my salons before any leases were signed. I value his experience and expertise. Many times my ETS Tan consultant and I did our own local car counts at a potential new location.
Q: Did ETS Tan help you choose your salon’s look and design?
A: ETS Tan was very instrumental in helping us do all of my salon layouts based on room size, air conditioning and heating needs and electrical capacities.
Q: How did ETS Tan help you select your financing, leasing and insurance options?
A: My ETS Tan salon consultant was very instrumental in helping me find insurance agents that would match needs and growth. He is very connected to leasing and insurance agents. Finding the right leasing and insurance agent who isn’t all about the sale but has a salon owner’s needs in mind is very important.
Q: Do you manage your salon with Helios software? If so, why did you choose Helios?
A: I chose Helios because it is so robust. The reporting in Helios is very useful for any salon that takes advantage of the salon management software. Helios is easy to learn and updated on a regular basis. The Helios team conducts training to help salon staff understand its full potential. And, the price is right.
Q: Did ETS Tan help you choose your salon’s lotions and products?
A: ETS Tan guided us down the path of its Premier Salon program. Once on board, I quickly discovered that ETS Tan sister companies Australian Gold and Swedish Beauty by far have the best products on the market. Each year, the line gets better than ever before. The 2010 products introduced by Australian Gold, Swedish Beauty and Designer Skin are far above the rest in the industry.
Q: What types of marketing guidance or materials have ETS Tan helped you with to market your salon?
A: I have a strong relationship with ETS Tan, Australian Gold and Swedish Beauty and that in and of itself is very a very powerful marketing tool I utilize. Having a strong relationship with all three companies makes business easier because things are turn key and flow together. Offering the best products in the marketplace to my customers and working with ETS Tan’s highly professional and knowledgeable staff are also extremely powerful marketing tools for my salons.
Lisa Brooking
True Colors Tanning
2781 Jefferson Centre Way, Suite 6
Jeffersonville, IN 47130
(812) 282-2620
(502) 821-7320 cell
(812) 282-6086 FAX
truecolorstanning.com
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I really cannot say enough about how ETS Tan and my personal salon consultant helped get my salon up and running with great, quality ETS Tan equipment. ETS Tan guided me through the start-up process every step of the way and helped me create a comprehensive business plan.
After visiting the site I chose to open my new tanning salon, ETS Tan was extremely helpful in finding me a leasing company that was the right fit. I contribute that as the single, most important service that ETS Tan provided to me that led to my new salon getting up and running as fast as it did.
I chose to manage my salon business with Helios software and I have been more than happy with this robust software. I was able to undergo personal training from ETS Tan on the Helios salon management software, something that also contributed to my salon being able to open and operate efficiently from the very first day.
My salon is part of ETS Tan’s Premier Salon Partnership program, providing us great deals on Australian Gold and Swedish Beauty lotions and products for our customers. I save a considerable amount on products my customers demand thanks to this innovative program.
ETS Tan provided extremely helpful information to guide me through how to market my new salon, including tanning demographics, population statistics, income levels and competitor information. I’ve been in business for more than two years and my ETS Tan salon consultant is in constant communication with me to ensure business is going well and to provide tips and ideas about what marketing strategies are enjoying success in similar markets throughout the country.
ETS Tan is a great company with a tremendous system in place to support both entrepreneurs looking to start a new indoor tanning salon and business professionals already in the industry looking to grow and enhance their existing salons.
Steve Miller
Touch of Bronze
1632 N. Main St.
Morton, IL 61550
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ETS Tan has helped my business grow and expand and I contribute much of my success to my friends at ETS Tan. ETS Tan has pioneered the tanning industry in the spa revolution and taken the seasonal out of my business model.
By adding the company’s spa products to my salon, like the Rejuvasun with Omnilux, the ShineWhite Rocket teeth-whitening system and the HydroMassage, I started seeing my clientele shift from just tanners to people wanting affordable alternatives to pricey spa services that really deliver results. My best addition yet though has been the FIT Infrared Body Wrap. The product paid for itself in just two months and my clients love it. My spa products are generating 10 percent of my salon’s total revenue and are helping my salon make it through today’s tough economic times.
ETS Tan offers the lowest-maintenance, most-affordable and best-performing tanning beds on the market. In my five years in business, I have never had to replace much more than a lamp end in my ETS Tan beds. They are easy to clean and maintain. My clients love their spacious designs and all the amenities the beds offer. ETS Tan tanning beds also have the longest warranties of anyone in the industry, which gives me peace of mind.
There are so many things I love about ETS Tan, but the most important thing to me has always been customer service. ETS Tan don’t just drop off tanning beds and leave salon owners on their own. I own only one salon but ETS Tan treats me as if I owned an entire chain.
Heather Solar
Solar Tan and Spa
23 S.Alex Road
Miamisburg, OH 45342
(937) 866-3826
solartanohio.com
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Q: How did ETS Tan help you create a business plan?
A: We have had a remarkable relationship with ETS Tan since we opened our first store in 2005. Studio Tan’s business plan and vision worked side by side with our ETS Tan salon consultant. You find in business these days that you cannot trust or even depend on anyone; especially their word. ETS Tan’s word and our trust in the company means everything to us. We are truly grateful for everything ETS Tan and our consultant have done to make our salons successful. We could not have done it without them.
Q: How did ETS Tan help you find your perfect location?
A: We take our time in trying to find the perfect location for our salons. Once we find a potential location we work with ETS Tan to conduct a demographic analysis on the area. Their work helps us tremendously as we make the decision to open a salon in a particular area.
Q: Did ETS Tan help you choose your salon’s look and design?
A: Each of our salons has a different feel and look. The actual design of the store is arranged through ETS Tan with the dimensions and types and sizes of beds. It truly is an easy process because all we have to provide to ETS Tan are dimensions of our salon and they have the experience to take it from there.
Q: Do you manage your salon with Helios software? If so, why did you choose Helios?
A: We do manage our salons through Helios software. We use the Centrix system that connects each of the salons, making things easy because all customer information available at all times to all salons. Our customers can at any of our locations. We choose Helios because we knew we would be receiving the same outstanding customer service as we enjoy from ETS Tan. We are very pleased with Helios’ current technology and the customer service and technical support that the company provides.
Q: Did ETS Tan help you choose your salon’s lotions and products?
A: Studio Tan is part of ETS Tan’s Premier Salon Partnership program and we’re extremely happy with all of the lotions we offer to our customers.
Q: What types of marketing guidance and materials have ETS Tan helped you with to market your salon?
A: Studio Tan does not do a lot of marketing because everyone loves our ETS Tan tanning beds. Our customers receive an amazing tan every time they come in to one of our salons. Word of mouth is the best marketing for our salons and since our customers love their experience, they tell their friends and acquaintances and we gain new customers.
Jenna Tyler
Studio Tan-Northwest
918 Woodland Plaza Run
Fort Wayne, IN 46825
(260) 969-2292
Studio Tan-Southwest
10218 Chestnut Plaza Drive
Fort Wayne, IN 46814
(260) 625-5215
Studio Tan-Georgetown
6209 E. State Blvd.
Fort Wayne, IN 46815
(260) 485-2100
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